Boost in beer sales credited to hot summer and England’s World Cup success

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Beer gross sales are up 4.Four per cent on the identical quarter final yr, due to England’s success on the World Cup and the new summer season, figures present.

Pubs particularly benefited from the beneficial circumstances, with gross sales growing 0.9 share factors – the sector’s first third-quarter progress in additional than 15 years, in line with information from the British Beer & Pub Affiliation (BBPA).

Supermarkets and off-licences noticed beer gross sales rise 7.6 per cent on the identical interval final yr.

Nevertheless, the BBPA stated pubs couldn’t depend on the “great addition“ for progress and warned Brexit uncertainty was a significant concern for the brewing and pub sector.

Pubs had began to see prospects “tighten their purse strings” on the bar, and readability was wanted on the transition interval and future relationship with the EU to reassure brewers, publicans and shoppers alike, stated the organisation.

BBPS chief govt Brigid Simmonds stated: “It’s actually good to see that beer gross sales are doing higher general. England’s success on the World Cup and good climate undoubtedly helped.

“The chancellor’s resolution in the Budget to freeze beer tax and decrease enterprise charges for 1000’s of pubs will make an enormous distinction to the viability of the sector transferring ahead, however Brexit looms giant although, and brewers and publicans alike want certainty.”

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He added: “Readability on the transition interval from 29 March onwards, and a robust steer on the long run relationship with the EU, can be a lift to the commerce and beer gross sales. A no-deal Brexit needs to be averted in any respect prices.”

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