E-cigarette retailers sued over age verification

NEW YORK: New York Metropolis has sued extra practically two dozen on-line e-cigarette retailers, accusing them of promoting their merchandise to underage New Yorkers, town introduced Wednesday.

The lawsuit, filed Tuesday night in Brooklyn federal court docket, targets 22 firms together with Artison Vapor Franchise LLC, Eliquidstop.com and Vapor four Life Holdings Inc. All of them are positioned exterior New York.

The lawsuit accuses the businesses of violating New York Metropolis legislation prohibiting the sale of e-cigarettes to folks below 21 by advertising to underage customers and failing to take sufficient steps to confirm their ages.

It seeks an order requiring them to adjust to the legislation, and cash damages “to compensate town for the prices of abating the epidemic of underage e-cigarette use within the metropolis.”

“The children of New York are the delight of our metropolis, however to those firms, they’re only a supply of revenue,” New York Metropolis Mayor Invoice de Blasio mentioned in a press release. “Preying on minors and hooking them on a probably deadly, lifelong nicotine habit is unconscionable.”

Artisan Vapor Franchise, Eliquidstop.com and Vapor four Life couldn’t instantly be reached for remark.

There was a regulatory crackdown on e-cigarettes and a rising variety of lawsuits by younger adults and fogeys of youngsters towards main e-cigarette firm Juul Labs and its mother or father firm, Marlboro maker Altria Group.

A lot of the lawsuits say solely that customers grew to become hooked on nicotine on account of utilizing Juul, however some allege severe well being penalties.

Some states, together with New York, Michigan and Rhode Island, have moved to limit the sale of flavored e-cigarettes. Massachusetts has gone additional, instituting a four-month ban on all vaping merchandise.

Final week, a New York decide blocked a state ban on most flavored e-cigarettes from taking impact after an business group sued to problem it, whereas a Massachusetts decide upheld that state’s ban.

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