Towards the end of 2020, we are looking ahead with bated breath at the prospects that 2021 will deliver.
Peaking above the horizon is 2021 Mitsubishi Outlander, the next stage of evolution for the iconic SUV that has established itself as a permanent fixture on the New Zealand market. While we can take some time to speculate on what this evolution might bring, in hopes of keeping up with previous improvements to the vehicle by becoming bigger and bolder, there’s still a lot to say about the current Mitsubishi Outlanders lineup.
The original Mitsubishi Outlander entered the New Zealand market 16 years ago, debuting in 2004 to unanimous acclaim. This sets a new gold standard for mid-sized SUVs due to several key factors. Mitsubishi keeps track of the pulse, and gives them the exact vehicle they want – an SUV that drives like a car, lifts like a car, while remaining the original 4WD and 7-seater versatile which includes features New Zealanders eyeing UTE. These considerations for the original Outlander design helped catapult it to become the number 1 seller in the New Zealand market. Since its debut, Mitsubishi has sold more than 25,000 Outlanders and this figure shows how receptive New Zealanders are to this fantastic SUV. This is because the Mitsubishi Outlander first marketed an SUV that was centered on a family unit, a five-door SUV that could accommodate anything anyone might need. This is partly why, until recently, Outlander survived in a market that is now very competitive and saturated, holding a market share of 16%.
But Mitsubishi didn’t just listen to customer requests for the first successful iteration of Outlander. They continue to listen to driver feedback, and use this feedback to continue and refine its features before releasing the second iteration of the Outlander in 2013.This new model continues the trend that made the original crossover between sedan, hatch and 4WD so successful, while simultaneously combining various quality of life enhancements to match the expectations of modern vehicle customers. With a continuous development cycle that uses consumer feedback to enhance each Outlander variant, 2015 will bring one of the biggest innovations to the Outlander – the introduction of the world’s first plug-in 4WD electric hybrid, the Mitsubishi Outlander PHEV.
Like the previous Outlanders, Mitsubishi’s attention to detail and practical application of technology made the Outlander PHEV the world’s best-selling plug-in hybrid since December 2018.
While the new Outlander may be coming soon, the impact of the current model is undeniable. It is still a powerhouse in its market segment, a segment it helps to create, shape and continue to innovate. As such, taking advantage of the finished sales of the current model is an opportunity that shouldn’t happen. missed. The Outlander is backed by the industry’s best new car warranty – Diamond Profit Guarantee – 10 year (or 160,000 km) powertrain and a 5 year (or 130,000 km) new vehicle warranty. This gives you the peace of mind that your high quality vehicle will continue to be well cared for after you drive it. With the incredible opportunity to score the new Outlander, it’s no wonder Mitsubishi customer Simon Lucas has remained loyal to the Outlander, loved it on delivery, and loved it even more after owning it.
Alex, a customer from North Shore Auckland commented on their satisfaction with the Outlander saying “” We bought the new Outlander VRX last year and we were very impressed with the driving experience. We’re lucky enough to take a few road trips and we enjoy the spacious interiors and luggage space where we can fit all our camping gear. The technology inside is very sophisticated, equipped with many safety features that give you peace of mind when driving on different road conditions. We didn’t have a single problem with the car, so far it is very reliable. We really enjoy the heated seats, especially in the mornings in winter, when the weather is very cold. Having 7 chairs is very useful when the kids have friends, or when relatives are visiting from abroad. We really enjoyed our Outlander and would highly recommend it to anyone looking for a high-value SUV. “
So keep an eye on the Mitsubishi Outlander special runout for good deals Simon Lucas Mitsubishi.
Simon Lucas, Simon Lucas Mitsubishi managing director said: “We say goodbye to the current Outlander, and look forward to a new one. Competition in the New Zealand market in this particular segment is very strong and I believe that by 2021 Mitsubishi will introduce high-quality, value-for-money and high-tech advanced vehicles to kiwi consumers as previous brands have done with Triton, ASX and Eclipse Cross. “
© Scoop Media