FIFA has opened two tender invitations (ITT) for media rights over FIFA Women’s World Cup 2023 ™ in Australia and New Zealand’s host market.
The tender process will allow FIFA to select the media companies best placed to achieve FIFA’s goal of providing maximum exposure for the tournament and offering fans in Australia and New Zealand a high-quality viewing experience when FIFA’s flagship women’s competition is held there in 2023.
Last week, FIFA announced nine Host Cities and ten stadiums in Australia and New Zealand where matches will be played during the tournament. The Eden Gardens in Auckland will host the opening matches of the FIFA Women’s World Cup 2023 ™, with the Australian Stadium in Sydney selected to host the Final. The combination of a host city and world-class venues in both countries will provide fans with an extraordinary atmosphere and experience.
Since its inception in 1991, the FIFA Women’s World Cup ™ has grown rapidly to claim the crown of the single most-watched sporting event for women worldwide, its newest edition – the 2019 FIFA Women’s World Cup France ™ – attracted a record audience of over 1.1 billion viewers, and broke domestic audience records in many regions.
Following the tremendous success of the 2019 event, the decision was made to expand the tournament and thereby continue to nurture the growth of women’s football. The FIFA Women’s World Cup 2023 ™ will feature 32 teams (previously 24), who will compete in the first ever FIFA Women’s World Cup to be co-hosted by the two countries.
Media companies or organizations wishing to participate in the tender process can request ITT by email. Interested parties should contact [email protected] or [email protected]. Submissions to FIFA must be received by 10:00 CEST on Tuesday, 11 May 2021.
In line with media rights tenders for the 2023 FIFA Women’s World Cup ™ in Australia and New Zealand, FIFA has also launched a media rights tender for the leading women’s competition in the Pacific Islands *. In addition to the FIFA Women’s World Cup 2023 ™, FIFA is tendering media rights to FIFA World Cup 2022 ™ in this region. Interested parties in any of the tenders for this region should contact [email protected]. For Pacific tenders, bidders are required to submit their bids by 06:00 CEST on Tuesday, May 4, 2021.
Through the sale of media rights to football tournaments, FIFA generates important revenues to support and develop football worldwide, for example through the FIFA Forward Football Development Program.
* The following regions are included in Pacific Island ITT: American Samoa, Cook Islands, Fiji, French Polynesia, Kiribati, Federated States of Micronesia, Nauru, New Caledonia, Niue, Palau, Papua New Guinea, Samoa, Solomon Islands, Tonga, Tuvalu and Vanuatu; and Wallis and Futuna.