What’s on the Bucket List for your trip? Whatever it is, here’s how to make it happen.
“When we travel again, after having had time to think about how we have lost travel and exploration, will we do something different? Will we make better use of our time investment by ensuring that our journey has a definite destination in mind? ”
I hope so.
The question above was raised by Philippe Brown, founder of London-based Brown and Hudson, one of the world’s bespoke travel agents, in a personal essay he recently wrote entitled, “Why Traveling at All?” He argues that many of us travel for the wrong reasons, placing ‘where’ above ‘why’, and I agree with most of what he says. Fortunately, this is the perfect opportunity to change all that with a new leisure paradigm.
Travel advice is something that I have discarded freely and expertly over the past two decades, but once the pandemic and spread of the COVID-19 virus began, people stopped asking questions about it.
Now, start again. A friend is thinking about planning a trip to the big Western National Park in August – too early? Others are wondering about booking for the next ski season. Others ask about returning to Las Vegas and Walt Disney World.
There are no images that can capture all of Iguazu Falls, the most impressive waterfalls in the world – you really … [+] have to see it for yourself.
Unfortunately, every leisure trip may be too early, but what interests this is that many people (including me) are starving to travel, and when it is safe to take another vacation, some of us will embrace them, and we must do it. But we also have to travel better than before.
This pandemic is not the first major disturbance to be carried out, and in addition to other outbreaks, from SARS to Zika, volcanic eruptions have stopped international air travel, terrorist attacks that have killed domestic travel, and hurricanes, tsunamis, earthquakes or forest fires that have turn off all parts of the world. But because it is very broad and durable, I will emerge with a newfound feeling right now. Life is short enough without not knowing when the next shoe will fall. The lesson to be learned now is that if there are things you want to do in your life, you must move forward.
In terms of travel, this is not a new idea since the pandemic. Two years ago at the annual Virtuoso Travel Week in Las Vegas, the largest luxury travel trade show in the country, I was surprised to hear about new trends and emerging quickly among leading travel advisors (Virtuoso is a consortium of thousands of the world’s best travel agents / advisors, who gather their influence to get many special benefits, extras, and discounts from partner suppliers including luxury hotels, cruises and tourism brands, which they then convey to clients – in other words, when you book a trip through Virtuoso members, you often get more lots of money for the same money, from room upgrades to spa and dining credit – plus expertise). I have written extensively here on Forbes about why you should use a Travel Advisor even if you are geographically, technologically savvy, and this is even more important for this Dream Trip (read more why here).
From Venice (shown) to Tuscany to Sicily, Italy is at the top of the wish list of many people.
Some advisors independently told me that their main clients changed their entire way of looking at travel planning and began to look at their travel advisors in the same way as their financial advisors, mapping out detailed plans of 5, 10 and 20 years specifically to fulfill their objectives.
The first travel expert to tell me about this trend was Jack Ezon, who was then leading the luxury division of Ovation Travel Group worth $ 400 million per year, among the ten largest agencies in the country. Shortly after making an analogy with my financial planner, he launched a new company and concept in a luxury travel room, a company called Embark Beyond, where his advisers were partners, structured like a law firm (he was also a reformed lawyer). Its customers have included many celebrities, very wealthy individuals, and professional athletes, but in an interview with Skift.com, Ezon explained that Embark was the rediscovery of a luxury travel advisor model for the next generation. “We will aim to develop as advisors to our clients, helping them enrich their lives personally – guiding them in finding their goals, their heritage, their passions and adding enthusiasm to their lives. We aspire to help people begin their journey to greatness but they choose to interpret it … We intend to involve a vertical lifestyle in providing a smooth and reliable experience for clients’ personal needs and aspirations. ”
Wildlife safaris might just be the Mother of all Bucket List holidays!
Philippe Brown took the same approach, and his company described its ethos as, “Every trip we make is unique. What all our trips have in common is the belief that every trip worth taking must be a rich personal story set in the larger narrative of your life. ”
Pandemic is currently encouraging companies to launch a new digital platform called “Where to Why” to test the nature of our desire to travel, why, over the more traditional questions about “where to next?”
In his book “Why Travel At All?” His essay concluded that, “So, at this time of reflection, how can we make the most of our opportunities to plan our future trips? The first question is why, not where. Because travel is available so freely at short notice, we tend to rush this question. The resulting trip isn’t focused enough on the desired motives and results and finally feels … flat or at least repeats how you felt last time … Most of the luxury trips that place ‘where’ above ‘why’, follow like a print predictable blue. It’s a blueprint that has realistically not changed since the days of the Grand Tour. In the 17th and 18th centuries … We visited the Louvre, toured the Pantheon and rode the London Eye. We do all these things automatically because that’s what you should do. ”
That’s why you need to think about all this now, when many of us have extra time on our hands, internet access and the whole family gathering at home – often for the first time in years. What do you really want to do or see? Ask everyone in your family. Take a vote. Rank them, investigate them. Create your own Bucket List, potentially in various categories: personal passion, family travel, partner travel. Then think about the time schedule for years to include everything.
“People have busy lives, leading them to become rich in money and poor in time,” Misty Ewing Belles told me. Belles is the longtime Managing Director of Global Public Relations for Virtuoso. “This pandemic has made it so that time is the only thing that many people have, which makes dream escape planning trips more desirable. And this forced termination is actually the optimal time to start planning large trips that require more research and thought – anything with limited capacity or more exotic destinations. We might also see strict restrictions in terms of visitors to some of the most coveted tourist attractions, which makes planning and further guidance from well-connected travel advisors more important. ”
“Even before COVID-19, we saw a movement towards long-term travel planning that was similar to drawing up a financial plan, with the aim and under the guidance of a professional. We created an interactive and highly personalized travel planning program called Virtuoso Wanderlist and appointed specially trained travel advisors to share with their clients. Creating a travel portfolio ensures that people don’t lose their travel dreams, while also letting them take advantage of seasonal values and currency fluctuations to maximize their budget. ”
From the Super Bowl to the KY Derby to the Masters, sports fans have their own long journey Bucket List
This multi-year calendar approach makes perfect sense for various reasons. First, some of the most special trips, from African safaris to small expedition trips to chefs / experts leading the departure to one specialty such as cruises around the world often need to be planned several years in advance to get first place. Bucket List sporting events from Kentucky Derby to Masters to Superbowl to playing Old Course on St. Andrews also benefits from ordering a year. The Olympics or the World Cup need more planning. Anything that requires special permission, from climbing Everest to gorilla trekking, is also a long time journey.
In addition, some trips can be done by anyone, while others require a little fitness and mobility which may require not to wait too long. If you want to travel to Machu Picchu on the Inca Trail, the Kilimanjaro Summit, run with bulls, or ski helicopters in Alaska, it must be closer to the front of your list.
There are also several destinations or types of wildlife that are endangered or badly affected by climate change that you must see before they leave, not vice versa.
Recently the Maldives in the Indian Ocean was at the top of the list of travelers’ desires.
More and more families are planning large multi-generational trips, or are tied to future events – the advisor told me that it’s not uncommon for clients to start planning extended family vacations such as safaris or cruises to celebrate graduation from college – as soon as they start the year their first.
But besides this logistical problem, the biggest reason to plan a lifetime Bucket List calendar is to make sure you get what you want before you go, and do it the way you can. Just as Brown explained with tourist attractions because we felt we were “supposed”, I have seen too many people just swing their vacation based on sales or the road that is least resistant or worse, repetition. I am not considering going to the same beach resort on the same island for spring break year after year, this is more a duty or obligation. This world is too big and interesting not to explore, so use some of your downtime now so that you can get out of this crisis with a better sense of everything you want to do and see.
I prefer this type of napkin, but the Wanderlist platform that Belles mentioned is a good tool for this. If you have ever planned a group trip for your family or friends, you already know how difficult it is to please everyone. The Wanderlist process begins when a Virtuoso advisor sends an online questionnaire that is very visual and game-like for each member of your group (family, friends, colleagues, clubs, etc.). asking questions about the desired goal (160 to choose from) and experience (more than 1,500). After everyone completes the survey, this tool synchronizes and streamlines opinions, producing a road map for future trips. It is modeled after financial planning tools and also considers the economic conditions and scheduled major events. The goal is a blueprint for future dreams, such as New Zealand in 2022, Africa in 2025, etc.
Currently, the Top 10 destinations chosen by Wanderlist users are (in sequence) New Zealand, Greece, Italy, Australia, the Galapagos Islands, South Africa, Japan, Ireland, Iceland and the Maldives. Top experiences include Active Adventure, Local Food & Wine, Nature Safari, and Ancient Ruins / History.
The point is that your dream trip must be your dream trip, but in many cases, there are interesting and interesting destinations and experiences that might really interest you that you don’t know about. So, to start everyone, Bucket List, Wanderlist List, Agenda, or whatever you call it, for next month I will present 30 Bucket List vacation ideas, curated with the help of top travel experts. I hope this helps you.