Italy is the first country in European Union has surpassed 1 million vaccinations, with a total of nearly 2 percent of the population now receiving vaccines, according to National Tourism Board (ENIT). The destination currently ranks sixth in the world for number of vaccinations and second among all Europe.
Italy began launching the first phase of its vaccination program on 27 December 2020 and has vaccinated all of them National Health Staff. As part of Phase One, Italy expects all people in their 80s and over and homecare residents to be vaccinated by the end of January, bringing the total number of people vaccinated to 2 million.
As part of Phase Two of the vaccination program, which will launch from February to June, Italy is targeting to vaccinate a further 21 million people, including those with underlying health conditions, teachers and over 60s. Phase Three will offer vaccinations to all essential service workers, while Phase Four will see other populations expected to be vaccinated by the end of December 2021.
Caterina Orlando, ENIT Manager for United States of America. and Mexico said in a press announcement: “Tourism is one of our most important industries and we are taking every step possible to ensure Italy is a safe destination for travel. With the vaccine launches continuing, we hope to build consumer confidence in visiting Italy once again when it is safe to do so. This is certainly a positive achievement for the destination and is seen as a step forward in our recovery for the travel industry. “
With plenty of country towns to explore, cities of art and a number of anniversaries and celebrations planned for this year, Italy, says ENIT, makes for an ideal destination to visit when it’s safe to do so.
The journey will no doubt look a little different in 2021 and beyond. The events of 2020 have transformed the travel landscape – from the way tourism businesses operate to what tourists prioritize when planning trips. To that end, Tourism Australia’s managing director, Phillipa Harrison, has disclosed an estimate of Australia’s top global travel trends for 2021.
Here’s what we can hope for, according to Harrison:
Trend 1: Destinations that are naturally wide open and remote are considered safer
With people craving wide open spaces, fresh air and nature more than ever, Australian nature will be more in demand in 2021. Recent consumer research from Tourism Australia, called the Consumer Demand Project, shows that wide-open destinations feel more safe for travelers —And, after spending more time at home last year than ever before, people develop a new appreciation for being out in the wild.
Trend 2: Security is key
In the eyes of international travelers, Australia’s relationship to safety and security has improved from 43 per cent to 49 per cent, and from 47 per cent to 56 per cent in relation to nature and wildlife. This shift suggests elements once considered a barrier to Australia – isolation from the rest of the world and its vast and sparsely populated lands – are more desirable to travelers, post-COVID-19. Tourism Australia’s latest research shows that global travelers’ perceptions of Australia as a safe destination are increasing, and Australia is now the country most concerned with safety and security, moving ahead of Japan.
Trend 3: Travel as a force for good
Today’s travelers are increasingly looking for brands and experiences that are not only good for them, but also for the world around them. It can take many forms, from supporting local businesses by shopping heavily at local wineries, bakeries or butchers, to helping with forest fire recovery efforts through recovery tours and experiences such as planting trees to help rebuild koala habitat in affected areas. . area. Tourism Australia’s consumer research supports this “power for good” trend, showing that 91 percent like to travel to be more open-minded and knowledgeable about the world, and 74 percent are actively looking for travel experiences that allow them to give back to a destination. .
Trend 4: Indigenous experiences are on the rise
Aboriginal and Torres Strait Islander people Australia has a rich culture and has lived since at least 60,000 years ago. Year after year, more and more travelers are actively seeking out and discovering Indigenous tourism experiences across the country that will allow them to connect with and learn more about Australia’s First Nations. Warm, welcoming and generous at heart, they offer a means of getting in touch with Australian culture and places like no other. According to the International Visitor Survey, in 2019 alone, approximately 1.35 million international visitors took part in Indigenous experiences in their holidays – a figure that has grown 5 percent annually for the past six years.
Trend 5: Travel to regenerate
Following the turbulence of 2020, the desire to use travel as a moment to reconnect and regenerate will dominate in 2021. Gentle adventure experiences such as multi-day walks and wellness trips (i.e., spa holidays, yoga retreats) have grown in popularity over the last few years, and the pandemic has only reinforced the desire for this holiday style. Destinations and experiences that leave travelers feeling calm and refreshed – whether it’s an all-encompassing multi-day hike or an eco-cabin stay – are expected to be popular with tourists.
That what list needs to be scaled up in the $ 1.5 trillion long fashion industry. Years of producing cheap clothing with cheap labor have created an unsustainable scenario. The linear take-waste approach that is the backbone of the industry has had astonishing consequences.
The synthetic fibers used in 72 percent of our clothing take 200 years to break down. The apparel industry accounts for 10 percent of global greenhouse gases while producing and transporting millions of clothes each year. Garment workers working hard 16 hours per day earn one-fifth of the minimum wage needed to live in dignity.
But it may have a silver lining. Thanks to COVID-19, the entire industry has been disrupted: retailers are closing their shops and the increase in online shopping has increased the need to digitize. Meanwhile, people working at home, a lack of social life, and economic uncertainty have made clothing sales plummet. Production stopped; the supply chain has closed. At the same time, more and more consumers are voicing their concerns about the impact the industry has on the planet.
The disruptions in 2020 have forced fashion retailers into a new era of accounting. While the top and bottom lines have been key markers over the years, businesses are starting to realize that doing good and doing good can add to do better.
So yes, there is still hope on the horizon. Fashion retailers are now starting to focus on a new “green line” in accounting that can only be achieved by embracing the concept of “circularity” – ensuring resources and products stay used for as long as possible before being remade into new products.
Go around and around
What is the world of circular fashion like? Imagine walking into your local retail space with a shopping bag full of shoes and old clothes to tuck into the recycle bin provided by the retailer. Next, you might stand for a moment beside a glass partition to watch the recycling machine as it disassembles, cleans, and shreds old clothes into fibers, spins them into yarn, and knits completely new tops that are taken away in the hangar. to be displayed in the boutique.
Then, you’ll take a walk to the digital wardrobe center to see what’s new in the stock market and resale. You’ll be choosing dresses and jackets for the weekend, which you will swap out the following month. And before leaving the store, you’ll stop at the click and collect center, where you can try on new underwear you ordered online to make sure it fits snugly before you take it home.
Most importantly, you will feel good about yourself because you are one of the more than 60 percent consumer back in 2020 who said environmental impact was an important factor in purchasing decisions. You will experience changes driven by the power of your choice: now your favorite brand is the one that ensures that resources and products stay in use for as long as possible before they are recycled or remade into new products.
The scenario described above is not far-fetched. Companies are already adopting innovative ways to engage customers on their journey to circularity.
Nike has introduced the “Reuse-A-Shoe” collection point at a particular Nike store, separating and converting rubber, foam, leather and textile components into granules used to make new footwear.
If your old Apple device is serviceable and renewable, you can receive an Apple Store gift card to use on the newer model. If not, Apple will recycle it.
Hunkemöller, Europe’s number one underwear retailer, encourages customers to bring back used textiles for recycling.
And global clothing retailer H & M’s Toilet machine is an existing container-sized recycling system where customers can watch old textiles live a new life.
While H&M may still be associated with fast fashion – rather than sustainable -, companies now see the responsibility and opportunity to make circular fashion more attractive and desirable. The Looop system is a part of The bigger H&M plan be full circle and climate positive.
The fashion industry is aware of the fact that reducing its environmental impact will pay big dividends for both constituent companies and the wider community. In fact, the authors McKinsey’s 2021 State of Fashion report expect circularity to be the next big disruptor.
As highlighted in the report, the way values are created in a circular system is very different from the way values are created in a linear system. In a circular fashion retail model, a garment creates value over and over again – by being sold, returned, repaired, resold, leased, or ultimately recycled in one continuous loop to achieve maximum use. This in turn creates entirely new experiences.
Three steps for the circular retail model
While there is no standard solution, there are three steps recommended by McKinsey’s fashion industry experts: embrace circular design, ramp-up reverse logistics, and support customer adoption.
One example in this area is Subaru Indiana, the first US auto manufacturer achieve zero-landfill status. Starting May 2002, the company decided not to send anything to landfills, believing that putting anything into the ground, air, or water presented a risk. By being a good environmental steward, the company saves between $ 1–2 million a year.
To be circular, companies can start by retraining designers and stimulating circular design innovation. They must train their own people and their suppliers to reduce waste in production and supply chains, and reuse fiber, chemicals and other resources to the fullest extent possible.
Reverse logistics is about reselling or recovering goods from disposal to continue to get value from them. One example in this area is The Body Shop, A Company B Corp. committed to using plant-based or recycled plastic packaging. In 2019, they introduced a pioneering refill scheme and recycling program that removed a total of 21 tonnes of plastic from their holiday gift packaging. Their Return.Recycle.Repeat scheme encourages customers to return empty product containers to the store for refilling or reuse.
Retailers can help improve the waste situation by implementing in-store circularity hubs or creating non-store collection points. Most importantly, retailers can eliminate single-use packaging and work with partners to optimize sorting facilities and recycling technology.
Step 3: Create a customer experience
Retailers can take big steps towards circularity by educating and encouraging consumers to translate their sustainable values into concrete action. Involving consumers in the entire process helps create a type of experience that goes beyond just buying a product. By bringing back bottles for refilling, for example, consumers are comfortable with reducing environmental impact, retailers are showing social responsibility, and both parties benefit from reduced waste and packaging costs.
A prime example of offering an out-of-product retail experience is Patagonia, an outdoor clothing retailer. The company owns online platform to repair, trade, and resell used Patagonian clothing, and not only to educate consumers about the sustainability of its products, but connect individuals who are committed to organizations working on environmental issues in their own communities.
Value to be appreciated
While the idea of circularity is far from being a widespread reality, perhaps the most important thing for a fashion retailer looking to succeed in 2021 is that doing good can definitely have an impact on the top. and the bottom line. Any effort to be more sustainable and reduce waste will result in a better company. But to generate value – companies need to find the right balance between people, planet and profit.
Want to know about converting your company’s values into business values? Check out the interactive Values to Value business simulator and see how well you can lead your company through the business challenges that can lead to a world of new possibilities.
(MENAFN – Swissinfo) The elevator company Jungfraubahn, which carries people to major destinations in the Bernese Alps, recorded a decline in visitors of more than 65% last year, due to the coronavirus pandemic.
This content is published January 5, 2021 – 16:40 January 5, 2021 – 16:40 Keystone-SDA / jc
There were only 362,800 visitors in 2020, compared to more than one million in 2019, including large Asian customers.
The carrier said on Tuesday that they had suffered from an “83 days of closure” imposed by restrictions to fight the pandemic. Nearly half of 2020 visitors come during the summer months (153,000 people), and most of them are Swiss.
But the increase in Swiss tourist presence cannot compensate for the absence of Asian customers. “In the summer months, about 95% of visitors come from Switzerland,” said Managing Director Urs Kessler, adding that with more local customers, “we are becoming more dependent on the weather”.
Meanwhile, businesses at winter sports stations reported earnings fell 11% during the year-end holiday season compared to the same period last year, according to a survey by Swiss Tourism. They said that although many local people came, this did not rule out the relative absence of foreign visitors.
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Six Indra is set to open its first hotel in America in February 2021. Located in Brazil, 4,000 feet above sea level in 700 hectares of tropical Atlantic forest on Mantiqueira Mountains, Six Senses Botaniqueis two and a half hours off Sao Paulo and three and a half hours from Rio de Janeiro.
Formerly known as Botanique Hotel & Spa, this hotel was born Fernanda Ralston SemlerVision and built in 2012 by architects and regional designers using original materials, such as jacaranda wood, natural stone and brown slate. When the property adopts the Six Senses brand in early 2021, it will offer seven suites in the main hotel, ranging from 645 to 970 square feet, and 13 private villas, from 1,184 to 3,230 square feet, spread over the surrounding hills. A further 14 villas are planned and will be built off-site on a modular basis using local materials.
There will also be 37 branded shelters, also built using an eco-friendly modular approach, available for off-plan purchase, with the first phase in progress. Owners will have access to all hotel facilities, amenities and services as well as the opportunity to include their home in the rental program administered by Six Senses.
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Activities and Experiences
The dining area is in the main building and is situated on the ridge to offer the best views. This restaurant is warmed by a hanging fireplace and is also home to a signature bar, which will serve a variety of “live drinks” (think: homemade probiotics and tonics made from local ingredients), alongside a menu of traditional drinks. Outside, the main pool, Growing Up With the Six Senses kids club activities and EarthLaboratory also planned for the Six Senses Botanique in 2021. As well as a fitness program – including capoeira, an Afro-Brazilian martial art – there are hiking and horseback riding trails to explore native forest and observe the excitement and beauty around.
Six Senses typical places, like ExperienceCenter, AlchemyTrunk and “fabulous” eateries, will also be added next year.
Six Senses Spa
No local influence is more pronounced than at the spa, which currently features eight treatment rooms, relaxation rooms, floating pools, CO2 baths and tropical rain humid saunas for a number of water-based therapies. New treatment rooms, relaxation and wellness areas and a fitness center will be added next year.
In addition to treatments incorporating Brazilian herbs, the spa will offer holistic wellness programs, integrated programs such as yoga, detoxification, and anti-aging. Guests can also allow time to reset with the takeover of health through options Health Day including: Increase Your Immunity to build a strong body; Take Care of Your Brain to increase mental clarity; and Love Your Heart to achieve deeper self-reliance and harmony.