During the coronavirus infection, Alexa is more important than ever, and Amazon knows | Instant News

The new round fourth-generation Echo smart speaker.


Amazon’s Alexa is more relevant than ever because coronavirus Pandemic.

The hardware director of the large retailer confirmed this over and over again during Thursday. Amazon’s autumn product launch, Emphasizing the value of smart home functions for those trapped at home. They doubled down on equipment and services to entertain us, help us connect and pay close attention to our houses.

Dave Limp, head of Amazon’s hardware, said in an interview after the incident: “No one thought of this pandemic, and we certainly didn’t plan for it.” “But I think our home is now It is our office, they are our school, they are our cinema. Many of our products become more applicable in this environment.”

Obviously, Amazon can accept this development because it keeps people hooked on its services and product portfolio. Limp said that video streaming is increasing, with billions of hours of viewing every month through Amazon’s Fire TV devices. The same goes for reading books on Kindle gadgets and listening to music on Echo speakers. Throwing away all the goods people buy online on Amazon.com, isolation has a great impact on the company.

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Amazon’s head of hardware talks about Alexa, privacy and flying…


Some might say that Alexa’s growing influence is a bad thing. What is disturbing is that one of the largest and richest companies on the planet has so many connections with our family life, which gives it more capacity to collect a lot of data about us. There are many security issues-such as Amazon brand Ring camera Hijacked by hackers-make consumers stop.

But there are also reasons to be grateful. These types of products will not replace relatives who are visiting, but when we have to stay away from home, they are definitely helpful for communication.

Ultimately, consumers will decide how much Alexa they want in their lifetime. If history can provide any clues, they will need more clues, especially when the pandemic arouses interest in video conferencing, security systems, and streaming services.

Bret Kinsella, founder of the speech technology website: “The pandemic has brought everything into Amazon’s business model.” Voicebot.aiTalking about Amazon’s new equipment. “If you pay attention to our era, but only respond to customer needs and interests, this is the focus of Amazon’s first focus, then I will say that they did.

Home life function

Amazon is considering this situation. At the event, the company introduced many new ideas, which may play a good role in changing reality caused by the pandemic.


Echo Show 10.


The company launched a new program called Care Hub, which is a feature of Alexa that allows people to monitor family members from a distance. After you and your family agree to establish a Care Hub connection, you will be able to use the Echo device to monitor the person’s activity feed. If your family does not make any Alexa queries at a certain time of the day, you will receive an alert. Family members can also set you as an emergency contact and contact you by saying “Alexa, ask for help.”

Daniel Rausch said: “We can all think of the idea that we can’t see many families now. Even if they are nearby, we can’t see them. I’m in that situation.”, VP of Amazon Smart Home. He mentioned that he is currently testing the service with his mother.

Alexa hardware director Miriam Daniel said that her team wanted to help distance learning, so they created Reading Sidekick. This feature can be used in conjunction with hundreds of books to allow Alexa to read with children, encourage them to do well, or provide support in struggles.

Amazon is also working to make its devices available for video conferencing and communications, allowing video calls on the TV through Fire TV Cube devices and Logitech webcams. USD 250 Echo Show 10 The smart display can provide a 10-inch video call screen and is equipped with Skype and group call functions. It will get Zoom later this fall.

A new set Eero router The device should also help people get a more reliable connection at home.

Technical monitoring

Since the pandemic gives us more time at home, Amazon’s Ring department will certainly occupy an important position in the hardware event. Ring’s surveillance equipment and police partnership has become a concern for privacy advocates. Their concerns are likely to point directly to $250 Ring is always family camAutonomous pilot-less airplane You can fly around in your house to monitor many rooms on a fixed flight path. The device will come out next year, and if it is triggered by suspicious movements, it will even automatically fly somewhere in the house.


The ring is always home cam.


For many customers, this concept may be too much. But 200 dollars Ring car cam Probably not. “Car Camera” will flip the script based on Ring’s relationship with the police. If you say “Alexa, I was pulled over”, the camera installed on the dashboard will record your traffic stop. When police brutality and excessive force become major social concerns, the device can provide valuable transparency. In June, apple A similar function was introduced on the iPhone.

Privacy advocates called on Amazon to create a large number of devices with built-in cameras and microphones. When asked about these questions, Limp stated that his team has done a lot of work to make its products more secure, including adding Two-factor authentication And a stronger Ring password.

He said: “We will have to continue to invent in terms of privacy and security.” “You will never do.”

With the holidays and Golden day In the coming days, if customers agree with Limp’s views, Amazon will find out as soon as possible. Then they will decide how many new devices to bring into isolated life.

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