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Local tourism marketing shows a shift that encourages close travel to home | Instant News



FORT LAUDERDALE, Fla. – Florida’s tourism industry has been dealt a big blow from the coronavirus pandemic. When cities across the country reopened, there was a new campaign in the works intended to make people think of traveling closer to home, at least for now. It’s no secret that restaurants and hotels, and so many other businesses have been affected. Quarantine has been tiring, and many people want to get out. Stacy Ritter, President and CEO of the Fort Lauderdale Convention and Visitors Bureau, and her team have worked around the clock. Tourism can have a different look and feel when the coronavirus restriction is abated in South Florida. (WPLG) They believe international travel will remain low for some time, but it creates other opportunities. They market hotels and restaurants for people to drive instead of flying. His team encourages social media channels and shows what South Florida has to offer, while many remain at home, daydreaming about the idea of ​​staying in a beachfront hotel. specifically focusing on displaying cleanliness, safety and caution; people must feel safe to travel. CVB issued a survey to fill the business area to adjust their recovery marketing plans. More from Fort Lauderdale Convention and Visitors Bureau: 2020 Additional Information Spots of Sponsor. CCB survey for local businesses. Copyright 2020 by WPLG Local10.com – All rights reserved. .



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